The retail giant has struck a deal with Warner Bros. Discovery so advertisers can target Walmart shoppers on linear TV.

A U.S. government-funded TV ad promoting President Donald Trump is airing for a third straight day after drawing bipartisan criticism ...

The 30-second ad, apparently paid for by U.S. tax dollars, features photos and videos of Trump, the American flag and military aircraft.

Most of October’s ramped-up spending was dedicated to airing drug ads during football games: According to iSpot, all but two of the top 10 brands counted the NFL as their top TV program by spend.

National TV advertising spending in 2024 for four major 24-hour TV news networks was nearly the same as the total in 2023 -- $2.53 billion versus $2.54 billion the year before, according to estimates ...

The hottest destination for television advertising these days isn’t traditional national TV. Rather, streaming platforms are gobbling up a growing share of ad dollars as their audiences expand. After ...

LG Ad Solutions in partnering with iSpot released a study called "The Efficiency Curve". Among the takeaways is a TV ad strategy using more CTV wand less linear TV will lead to better ad campaign ...

iSpot, the cross-platform TV ad measurement company, released today the company’s Q1 2025 TV Ad Transparency Report, unpacking the key TV ad trends and insights from Q1 2025 across viewing habits, ...

The FDA stated that the totality of the claims made by Novo in the ad misleadingly suggests that, because of its pill form, Wegovy offers an advancement or improvement over other currently approved ...